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The cost of an event

While we are typically less expensive than other lantern festivals, lantern launches are not cheap or easy events to produce. To create a safe, sustainable, and stunning lantern launch we work with the best, highest-quality venues, entertainment, and sky lanterns.

 

There are many factors that go into the cost of an event, including the cost of venue rental, event staff and labor, marketing and advertising, event insurance, entertainment and programming, audio/visual equipment and production, and necessary permits and licenses from state and local officials.

To determine the cost of an event, we typically consider the expenses needed to produce the event and the revenue that is expected to be generated from ticket sales, sponsorships, and other sources. We also factor in additional costs such as ticketing fees, event service fees, and processing fees, which may be charged to attendees to cover the cost of providing the service or processing the transaction.

 

The cost of a Night Lights Event ticket includes access to a fully staffed 1-day festival, live musical performances, and a fun festival of activities, in addition to the lanterns and lantern launch experience. Regular priced tickets are between $85-$105, however the earlier you buy, the more you save.

 

Pricing is announced when tickets go on sale. You can find event pricing by visiting our website once tickets are on sale. Our best prices are announced when we release our new season schedule, near Black Friday. You can save up to 60% by getting your tickets early.

Events on our platform may have tickets that adjust over time, based on demand and time of year. This is similar to how airline tickets and hotel rooms are sold and is commonly referred to as “Dynamic Pricing.” To be notified of each dynamic price promo, we suggest signing up for our waitlist (if tickets are not currently on sale).

We’ve updated how we display ticket prices to make things simpler and more transparent.

Now, the price you see includes all required fees — like venue, processing, and service charges — plus your parking. That way, you know exactly what you’re paying before you hit checkout. (Sales tax is still added at the end, since it varies by location.)

This doesn’t mean our tickets are more expensive — just more honest. For example, our “Regular Bird” pricing this year is nearly identical in total cost to last year… you’re just seeing the full price up front instead of getting hit with added fees later.

Our tickets work on a time & quantity tier system. This means that our ticket prices increase as we get closer to the event. What does this mean for you? Get them as early as you can!

Our main ticket price tiers are as follows:

  • Super Early Bird
  • Early Bird
  • Regular Bird
  • Last Call
  • Doors Closing
  • At The Door

Basically, this means that the price you see now is most likely the lowest the price you will see for the rest of the season. We like to reward our customers for buying their tickets early. :)

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